--- title: The Blue North Blog | Brian Tucker description: Fundraise smarter. Raise more. Do more good. Blue North's fundraising experts pass on knowledge accrued working with many nonprofit clients over many years. --- [![Blue North Home](https://www.bluenorth.ca/hs-fs/hubfs/Logos/blue-north-main-logo.png?width=200&name=blue-north-main-logo.png "Blue North Home")](https://bluenorth-2116053.hs-sites.com/) [![Blue North](https://www.bluenorth.ca/hs-fs/hubfs/Logos/blue-north-main-logo-dark.png?width=200&name=blue-north-main-logo-dark.png "Blue North")](https://bluenorth-2116053.hs-sites.com/) ![Blog Header.jpg](https://www.bluenorth.ca/hs-fs/hubfs/Images/Blog%20Header.jpg?width=1200&name=Blog%20Header.jpg "Blog Header.jpg") ## BLOG ## Brian Tucker ### Recent Posts ## [Lesson #3 from 3 Key Lessons to Maximize your Gift Catalog](https://www.bluenorth.ca/blog/lesson3-from-3-key-lessons-to-maximize-your-gift-catalog) Written By: [Brian Tucker](https://www.bluenorth.ca/blog/author/brian-tucker)   [Annual Giving](https://www.bluenorth.ca/blog/topic/annual-giving) [continue reading](https://www.bluenorth.ca/blog/lesson3-from-3-key-lessons-to-maximize-your-gift-catalog) ## [Lesson #2 from 3 Key Lessons to Maximize your Gift Catalog](https://www.bluenorth.ca/blog/lesson2-from-3-key-lessons-to-maximize-your-gift-catalog) Written By: [Brian Tucker](https://www.bluenorth.ca/blog/author/brian-tucker) Although I’ve worked with many different nonprofit organizations to grow their fundraising, one of the most fulfilling parts of my career was providing support to grow the World Vision gift catalog’s revenue by over 300% in a five-year period. [Annual Giving](https://www.bluenorth.ca/blog/topic/annual-giving) [continue reading](https://www.bluenorth.ca/blog/lesson2-from-3-key-lessons-to-maximize-your-gift-catalog) ## [Lesson #1 from 3 Key Lessons to Maximize your Gift Catalog](https://www.bluenorth.ca/blog/lesson-1-from-3-key-lessons-to-maximize-your-gift-catalog) Written By: [Brian Tucker](https://www.bluenorth.ca/blog/author/brian-tucker) I was fortunate enough to spend about six years of my fundraising career at World Vision, one of the largest global relief organizations in the world. During my time there, our team oversaw the gift catalog program. Back in 2006, gift catalogs were just becoming a popular way to raise money (much thanks to the efforts of Heifer International). [Annual Giving](https://www.bluenorth.ca/blog/topic/annual-giving) [continue reading](https://www.bluenorth.ca/blog/lesson-1-from-3-key-lessons-to-maximize-your-gift-catalog) Search this site on Google Search Google ### Recent Posts ### CATEGORIES - [Donor Experience (10)](https://www.bluenorth.ca/blog/topic/donor-experience) - [Acquisition (9)](https://www.bluenorth.ca/blog/topic/acquisition) - [Donor Journey (9)](https://www.bluenorth.ca/blog/topic/donor-journey) - [New Donor Onboarding (9)](https://www.bluenorth.ca/blog/topic/new-donor-onboarding) ### QUICK LINKS ### RECENT POSTS ### CONTACT US 123 Woolwich St. Guelph, ON N1H 3V1 [** (519) 767 - 3228](tel:+15197673228) ### Stay sharp with monthly fundraising advice from our industry experts. We have so much knowledge to share with you. No spam. We promise. Copyright © 2026 Blue North Strategies Inc. | Blue North Strategies and White Page Marketing are trademarks of Blue North Strategies Inc. | [Privacy Policy](https://www.bluenorth.ca/privacy-policy-blue-north) ![](https://px.ads.linkedin.com/collect/?pid=1210060&fmt=gif)