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Thank You, Thank You, Thank You

Written By: Blue North on April 18, 2019

When a donor gives, your gut reaction might be to say, “Yes, we did it!” But as a seasoned fundraiser, you know that the work is not quite done. As Alan Clayton has said better than anyone else I’ve heard, “Giving provides the donor a warm glow, thanking them and reminding them of that gift extends the glow and makes it more memorable.”

Retention, Middle Donor Progam April 18, 2019
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Top Secrets to a Middle Donor Program

Written By: Cam Shapansky on November 28, 2018

Much has been written lately about the benefits of a strong Middle Donor program — and rightly so. With other fundraising areas showing a decrease in returns, a robust Middle Donor program can offset some of these losses. While many agencies are trying to “figure it out,” there is a proven best-practice approach ready to be implemented.

Mid-Level Program, Middle Donor Progam November 28, 2018
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