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New Thoughts on New Donors

Written By: Cam Shapansky

Before I get ahead of myself, I wanted to note how excited I am to be sharing this blog with you from our brand new website! Be sure to take a browse and check out our new resources and content.

Donor Journey, New Donor Onboarding, Acquisition, Donor Experience, Relationship Fundraising, Stewardship, Retention
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The Gift of The Ask

Written By: Cam Shapansky

I was struck this past Christmas by something my 13-year-old son did.

Donor Journey, New Donor Onboarding, Donor Experience, Relationship Fundraising
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Do the math

Written By: Cam Shapansky

I’ve talked to a lot of organizations lately that seem to be frightened by the current environment and chasing a spiral down the drain.

Donor Journey, New Donor Onboarding, Acquisition, Donor Experience
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Are you on the middle donor bandwagon?

Written By: Cam Shapansky

Back in 1989, Stephen R. Covey published his best-seller The Seven Habits of Highly Effective People, and for some time after that everything in business was about time management.

New Donor Onboarding, Acquisition, Donor Experience, Mid-Level Program
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Finding the hidden gems in your data file

Written By: Cam Shapansky

If you’re like most organizations, you work really hard at communicating your cause to the outside world. Your work is impactful and you see the difference it’s making every day. You know there are pockets within your donor file that are doing really well, but could they be doing even better? Are you aware of other fundraising opportunities or are they simply being missed?

New Donor Onboarding, Acquisition, Data Analytics and Insights
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Take some cues from a ketchup bottle

Written By: Cam Shapansky

I’m fresh out of the AFP (Association of Fundraising Professionals) Congress in Toronto and my biggest takeaway is ketchup.

Donor Journey, New Donor Onboarding, Acquisition, Donor Experience, Relationship Fundraising, Data Analytics and Insights
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Give your middle donors the keys

Written By: Cam Shapansky

Non-profit organizations tend to put donors into three “buckets” — Mass, Middle, and Major. Are you paying equal attention to all three?

Donor Journey, New Donor Onboarding, Acquisition, Donor Experience, Relationship Fundraising, Mid-Level Program, Monthly Program, Annual Giving, Stewardship, Retention
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Your story is simple. And so powerful.

Written By: Cam Shapansky

On a recent visit to Manhattan, I had breakfast with an exceptionally generous person.

New Donor Onboarding, Acquisition, Relationship Fundraising
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You Have $75. How Should You Spend It?

Written By: Cam Shapansky

There’s no doubt — we’re living in a tough fundraising environment.

Donor Journey, New Donor Onboarding, Acquisition, Donor Experience, Stewardship, Retention
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